It’s that time of year again: the leaves are falling, the weather is changing, and Downstreet is launching its 2015 annual appeal campaign!
For those of you unfamiliar with our annual appeal, this is our primary effort to reach out to our community of supporters (everyone who cares about the work we do) and ask for their financial support of our organization. Why do we do this? In recent years the availability of federal grant money for non-profit organizations like ours has decreased dramatically, and when we do receive funding from those sources, there are tight restrictions on how they can be used (for specific projects or efforts). The funds we raise from our annual appeal are generally unrestricted, so they allow us to enhance our ability to compassionately deliver the highest quality affordable housing for those who depend on us. We use annual appeal donations for professional development of staff and board members, operational expenses and communications. When you give to Downstreet, no matter how big or small your contribution, you are making a big impact on our organization and the communities we serve.
This year we are starting our campaign with an initial goal of $20,000. Once we reach that goal we will start over again and try to raise more. Also new this year is our selfie gallery. Everyone who makes a donation of any amount is invited to share a selfie with us so we can share it on social media and in our Selfie Gallery of Giving. After your make an online contribution through PayPal, you can submit a picture of yourself, your family, a beloved pet, or even a favorite place. Get creative and make it your own! If you mail in a donation, you can still send in a selfie! Just click the “contact us” link on our annual appeal page.
The most important thing to understand about our annual appeal campaign is that every dollar counts, so we encourage everyone to give at whatever level they are most comfortable. No amount is too large or too small to make a difference, from $1 to $1 million!
If you or someone you know would like to give to Downstreet, please visit our annual appeal donation page. Help push our thermometer to our $20,000 goal and watch our Thank you for your support of our organization!